The snow leopard has been DYNAFIT’s brand symbol since 2005 and graces our logo in a stylized form. This extraordinary animal precisely symbolizes the values and characteristics that DYNAFIT stands for as a brand by athletes for athletes and is one that represents how we want to be out on the mountain.
The high mountains of Asia are the natural habitat of the snow leopard – a region many alpinists dream of and the embodiment of mountains in their most true and most extreme form. This wildcat is well-adapted to life in this barren region as no other animal is. Snow leopards are extraordinarily fast and have phenomenal endurance. They move light-footed, nearly silently, with elegance and total efficiency. Their large paws ensure that they neither sink in snow many meters deep, nor slip on steep mountain flanks or exposed peaks. These skills ensure snow leopards live and survive in the highest regions on this planet, making him a role model for every mountain endurance athlete. That’s why there really could be no more suitable symbolic animal for DYNAFIT.